What is Search Engine Optimization?
SEO, or Search Engine Optimization, is the practice of optimizing a website to improve its visibility and ranking in search engine results. It helps businesses by increasing organic traffic, targeting specific audiences, enhancing brand credibility, and providing a cost-effective marketing strategy.
SEO involves various techniques like keyword research, on-page optimization, content creation, link building, and technical improvements. It is an ongoing process that requires monitoring and adaptation to stay relevant and competitive.